The Transylvania Times -

Picturing The Past: Joneses Open Quality Fabric Store In Brevard


July 29, 2019

Alvin Jones was a Singer sewing machine sales and repair man. He and his wife, Frances, operated Quality Fabrics in downtown Brevard. (Courtesy photos)

Alvin and Frances Jones opened Quality Fabric at 37 E. Main St. in Brevard in spring 1957. They carried a variety of fabrics – broadcloth, chambrays, cottons, dimity, percales, printed lawn, seersucker and sheers, as well as quilting materials and cotton batting. The store also had a full-line of Simplicity patterns and sewing accessories from buttons to zippers.

Alvin Jones was also an authorized sales representative for the Singer Company and Electrolux. Products from both companies were sold at the Jones' Quality Fabric store. An advertisement states that Jones repaired sewing machines and vacuum cleaners.

Transylvania County Home Agent Anne Benson Priest promoted sewing family's clothing and home goods to the women of local Home Demonstration Clubs as a money saving strategy. Jones would accompany Miss Priest and demonstrate Singer sewing machines.

Frances Jones was the daughter of Benjamin and Zetella Capps of Henderson County. She married Alvin Jones in April 1956, a year before they started their Brevard business together. The store operated for about 10 years. Alvin Jones later graduated from Duke Divinity School and served as a Methodist Minister in the Western North Carolina Conference.

(Photographs and information for this column are provided by the Rowell Bosse North Carolina Room, Transylvania County Library. Visit the NC Room during regular library hours (Monday-Friday) to learn more about local history and see additional photographs. For more information, comments or suggestions, contact Marcy at or call (828) 884-1820.)


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