The Transylvania Times -

Christmas Shopping In Brevard 100 Years Ago

Picturing The Past  


December 16, 2019

For most of its nearly 60 years in downtown Brevard, Plummer's was located on West Main Street, where Highland Books is today. Its Toyland Department was a popular place for creating Christmas wish lists and for shopping. (Courtesy photo)

Have you finished your holiday shopping? A look through the December issues of local newspapers through the years offers a nostalgic look at some gifts (and prices) from the past.

One hundred years ago, in 1919, Plummer & Trantham advertised, "Dolls that go to sleep, dolls that cry, dolls with curly hair" at prices ranging from 10 cents to $8.

Their "Toyland" department carried a wide array of gift options for good little girls and boys – dishes, drums, games, pull toys, rattles, trains and more.

In 1931, during the Great Depression dolls could be purchased for 5 cents to $5 at Pl...

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