Sierra Nevada, Bike Industry Raising Funds For Disaster Relief


Last updated 9/13/2021 at 11:05am

The public can enter to win a customized bicycle and help with donations to help with recent disasters.

Sierra Nevada Brewing Co. has teamed with Paul Component Engineering and other notable cycling industry brands to build a pair of fully custom bicycles to raise funds and awareness for two local nonprofits working on disaster relief.

The program, dubbed Sierra Trail Chasers, will give away two ultra-custom bicycles to highlight critical fundraising efforts for Sierra Buttes Trail Stewardship in Northern California and Pisgah Area SORBA in western North Carolina.

Both nonprofits are working to address severe damage to trail systems in their areas caused by wildfires and flooding.


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